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Understanding the Micropreneur: The One-Man Company Revolution

Introduction to Micropreneurship Micropreneurship is a modern approach to small business ownership characterized by individual entrepreneurs who operate on a small scale, often with minimal staffing. Unlike traditional entrepreneurship, which may involve larger teams, complex operations, and significant financial investment, micropreneurs embody a more streamlined and personal method of running a business. The core essence of micropreneurship is encapsulated in the term ‘one-man company,’ emphasizing a solitary figure managing all aspects of the business, from decision-making to execution. The rise of micropreneurship in today’s economy can be attributed to several interrelated factors. Advancements in technology and the internet have greatly...

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